PEAK Startup World Cup

This is your chance to join the industries most promising startups to pitch in front of our expert judges, top investors, and battle it out for $10,000+ cash prize, plus other prizes at PEAK 2026.

Apply to pitch Register to watch

presented by:

Global Qualifier Starts:

How the Startup World Cup Works

A simple 4-step path to pitching live at PEAK 2026.

step 1

Find Your Qualifier

Start by choosing your region

Your region determines which virtual qualifier you’ll pitch in. Winners from both qualifiers advance to the Finals at PEAK 2026.

Where is your startup based?
Americas (North, South, Central) Compete in the Profluence-hosted Americas Qualifier.
COMPLETED
Europe, Middle East, Africa, Asia-Pacific Compete in the SportsTechX-hosted Global Qualifier. Join Global Qualifier →
step 2

Apply to Your Qualifier

A short application to verify eligibility and assign you to the correct category.
Eligibility Checklist:
  • Under 5 years old
  • < $5M raised
  • < 25 employees
  • < $1M annual revenue
Categories:
  • For Athletes
  • For Fans
  • For Executives
step 3

Pitch at Your Virtual Qualifier

Hosted by our partners in December (Americas) and January (Global)
Pitch Format:
  • 3-minute rapid-fire pitch
  • 3-minute judge Q&A
  • Critiqued by expert judges + investors attending
Advancement:
    One winner per category (Athletes, Fans, Executives) from each qualifier moves on to the Finals.
step 4

Finals at PEAK 2026

The top founders pitch live on stage in Las Vegas.
Finalists Receive:
  • FREE 10×10 Booth (valued at $7,500)
  • All-Access Passes to PEAK 2026
  • Curated investor + partner meetings
  • Media features across PEAK, Profluence, & STX
Grand Prize:
    $10,000+ cash prize & perks
Runners Up:
    FREE Booths at PEAK 2027
Your region determines which virtual qualifier you’ll pitch in. Winners from both qualifiers advance to the Finals at PEAK 2026.

What Finalists Receive at PEAK 2026

Booth + 2x tickets to PEAK 2026 (worth $7,500+).
Access to investors, accelerators & media coverage across PEAK, Profluence & SportsTechX.
Invitation to pitch on stage during the Finals.
$10,000+ cash prize & partner perks for the global winner.
Runners-up win booths for PEAK 2027.

Join the competition

STARTUP WORLD CUP:

Profluence Americas Qualifier
completed

Virtual pitch competition hosted by Profluence Sports
US-based startups can still apply for Startup Passes.
JAN
29
Thursday, January 29
3PM CET
Hosted by
SportsTechX Sports Tech Innovation & Investment Insights
STARTUP WORLD CUP:

SportsTechX Global Qualifier

Virtual pitch competition hosted by Profluence Sports
MAY
01
Monday, May 1
3PM CET
Hosted by
SportsTechX Sports Tech Innovation & Investment Insights
Pitch Format

3-minute quickfire pitch + 3-minute Q&A

Qualifier Prizes
  • Free Booth + Tickets + Investor/Accelerator Access at PEAK (worth $7,500+)
  • 6-months complimentary access to STX Intelligence Hub PRO (worth $1000)
Judges
Rohn Malhotra Founder & Managing Director, SportsTechX
Additional Judges To be announced soon.
APR
22
Wednesday, April 22
12PM CET
Hosted by
PEAK Conference The Global Home of SportsTech & Innovation
STARTUP WORLD CUP:

Finals at PEAK 2026

Live on-stage pitch in Fontainebleau, Las Vegas
OCT
04
Monday, October 4
12PM CET
Hosted by
PEAK Conference The Global Home of SportsTech & Innovation
Pitch Format

3-minute quickfire pitch + 3-minute Q&A

Qualifier Prizes
  • Free Booth + Tickets + Investor/Accelerator Access at PEAK (worth $7,500+)
  • 6-months Profluence Membership
Judges
Judges To be announced soon.